Company Profile

COMPANY NAME: Trimalkio Ltd.

TRADEMARK: Wine Academy of Helsinki

ESTABLISHED: 1997

BUSINESS STATUS: Independent and objective expertise company on alcoholbusiness

KEY BUSINESS AREAS

1. Personnel training on HoReCa sector
2. Consulting in portfolio development and distribution & sales channel solutions for alcohol operators
3. Research data services of Finnish alcohol markets for domestic and international use. More information.

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Contact information                                                                    Wine Academy

PO B.O.X 321 

00170 Helsinki

 

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PERSONNEL

Mr Jussi Koivusaari

Partner

+358-40-829 7228

firstname.lastname@wineacademy.net

Experienced restaurant professional on bar actions, cigars and restaurant logistics from the biggest restaurant operator in Finland. In charge of the company administration and customer relationships on domestic markets. See also www.lemeon.fi

Mr Risto Lahtinen

Senior Partner

+358-40-829 7229

firsname.lastname@wineacademy.net

Top professional of on-trade and off-trade alcohol markets in Finland. Worked for Alko Inc. alcohol monopol in 1983-1995 being in charge of sales and personnel training. During 1995-1998 a key person of building team of Alko on-trade wholesale deparment being in charge of key customer segment. Marketing director 1998-2000 in alcohol importing company Lucander Ltd. being in charge of building the markets for the key brands Bouchard Pére & Fils, Chartreuse, Montana Wines, Cuervo Tequila and Jägermeister. In charge of consulting portfolio development and distribution & sales channel solutions for alcohol operators on domestic and international markets.

Risto Karmavuo

Research Manager

+358-400-538 740

firstname.lastname@wineacademy.net

Chaîne des Rotisseurs member, wine & food book writer and wine author for wine & food tv-show Ruokala.tv. Co-host in weekly radio program ’100 astetta - Makujen ytimessä’.In charge of the content providing for media and the Finnish alcohol market research data and its up-dating.

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PRODUCTS

Personel training

• tailor-made training programmes for HoReCa sector operators
• ProWorkshop -seminars

Consulting

• portfolio development for alcohol operators
• marketing promotional activities
• distribution and sales channel solutions
• Research Services (SMI, MAO)

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REFERENCES

Personel training

• Silja Line (the biggest tax-free cruiser operator in the world) 2003, www.silja.fi
• Amica Catering (the biggest catering operator in Scandinavia) 2002-2003, www.amica.fi
• Jollas Institute (the training center of the biggest Finnish hotel and restaurant chain SOK) 2001-2003
• ProWorkshop -seminars (for domestic key persons on HoReCa sector) 2002-2003
• Professional training seminars in Iceland (for importers, alcohol monopol experts, restaurateurs) 2001

Consulting

• Embassy of France (consulting French producers of Finnish markets on alcohol market seminar Helsinki) 2003
• Austrian Wine Trade commission (lectures in ViiniExpo Helsinki of combining Austrian wines & food) 2002-2003
• Copca (Consortium for Commercial Promotion of Catalonia) - hosting the Cava seminar in Helsinki 2002
• Domestic restaurant chain (consulting the biggest restaurant chain in Finland in portfolio development in wine products) 2002-2003
• Domestic wine importer companies (consulting in portfolio develpoment) 2000-2003